Site Demographics

Why Fizber Works for the Real Estate Industry

Fizber Snapshot:
Unique users per month: 300K
Visits per month: 350K
Page views per month: 1.3 M
 
Average time on site per visit: 7.0 min
Homes for sale on site: 2.0 M

 

Fizber helps you get more customers – regionally & nationally

• 5 M+ visitors sent to partner sites in a year
• 50% of searches in major U.S. metros originate out of state

Sellers:  
• Just listed property: 35%
• Plan to list property in next 6 mos.: 52%
 
Buyers:  
• Plan to buy in next 12 mos. 74%
• Plan to buy in next 6 mos. 43%
• Pre-qualified for a mortgage: 77%

Fizber consumers are valuable and affluent

• Over 35 years old: 60%
• Male/Female users: 45%/55%
• Married/committed relationship: 64%
• Have children: 40%
• Annual Household income over $100K: 50%
• Annual Household income over $200K: 15%
• Current home owner: 71%
• Not yet working with an agent: 92%
  The Fizber User
We found that Fizber users are a pretty well-heeled bunch of educated home owners. And consumers dominate our traffic at 81% of all users on Fizber! 15% are brokers and agents, 2% are casual browsers and 2% are "other":

 

How are people using Fizber?

Taking a look at consumers on Fizber, the data shows that they are a very active and engaged group of home buyers and sellers:

  • 74% are looking to buy or sell a home within the next 6 months, 43% in the next 3 months
  • 92% are not yet working with an agent
  • 77% are pre-qualified for a mortgage
  • 26% are looking to relocate out of state

 

Why People Use Fizber:

The top reasons why people are using Fizber are to:

  • get information on homes for sale,
  • get information on recently sold homes,
  • explore a move outside their area,
  • help determine a bid price on a home and…
  • Just for fun!

 

Are you a Real Estate professional? Maximize exposure for your listings with Fizber!